AMOUAGE Purpose for Man Eau de Parfum

Purpose Eau de Parfum by Amouage
Olfactive Family: Mineral Woody–Spicy
Gender: Masculine (wearable as a confident unisex)
Mood: Grounded, meditative, quietly powerful
Season: Autumn and winter; sublime on cool spring evenings

Key Notes

Top – Bergamot, Pink Pepper, Frankincense, Pimento Berry
Heart – Bulgarian Rose, Sand Vetiver*, Sandalwood, Papyrus
Base – Saffron, Suede, Mystikal™ incense accord, Akigalawood

Fragrance Profile

Purpose is conceived as a vertical totem: a spine of desert woods set alight with crackling spice and sacred incense. Up top, bergamot lends a brisk, citric shimmer before pink pepper and pimento spark a flurry of dry heat. The famed Omani frankincense threads through every stage—first bright and resinous, later deep and contemplative.

At its heart, a cool, softly spiced rose is lifted on an arid breeze of sand-vetiver and papyrus, while creamy sandalwood provides a calm, centring core. The dry-down settles into sun-warmed suede dusted with saffron strands; Akigalawood and the Mystikal™ accord (a modern take on smoky incense) leave a quietly commanding trail that lingers long after twilight.

Hand-blended at 20 % oil concentration, the fragrance is macerated for a week, then matured for a further three—ensuring remarkable depth and impeccable smoothness.

Perfect For

Moments of introspection, meditation, or creative focus

The modern traveller seeking a scent that mirrors inner stillness amid outer chaos

Formal evenings where understated strength speaks louder than volume

Purpose is a shamanic awakening in olfactory form—the reassuring sense of rediscovering your roots, of belonging wholly to yourself, of standing unshakeable in your own horizon.